App or web app
Should I build an app? Often a website ships faster and teaches you more.
You are about to commit months to a native app, but for most early products a mobile-friendly website is faster, cheaper and easier to change. An app is sometimes the right call, when it genuinely needs native capabilities or daily usage. Let’s work out which one fits what you are trying to learn.
How I help
What we work out together.
- 01
Whether your first version truly needs to be an app.
- 02
What a website-first route would let you learn sooner.
- 03
The real cost and timeline of native versus web.
- 04
When an app does become the right next step.
Common mistakes
Where founders go wrong on this.
- Building an app before the problem is validated.
- Taking on two codebases (iOS + Android) and doubling the work.
- Letting app-store review slow down every fix.
- Confusing “a real product” with “a native app”.
How it works
From “we need an app” to a clear direction.
- 01
You share the idea
What you are building, who uses it and how often, and why an app came up.
- 02
We weigh app versus web
Against native needs, distribution, speed and budget.
- 03
You leave with a direction
App, web or a simpler first version, and what to build first.
What you leave with
What you get back.
- 01
A clear call on app, web app or simpler first version.
- 02
A faster path to real user feedback.
- 03
A timeline for when a native app becomes worth it.
Relevant frameworks
Read up before we talk.
Should this be an app?
Many founders assume they need an app. Most actually need a mobile-friendly website. A decision framework for founders weighing native, web and hybrid delivery.
How big should my MVP be?
Most MVPs are at least three times larger than necessary. A decision framework for founders deciding what belongs in v1 and what can wait.
What belongs in version one?
Version one exists to learn. Not to impress. A decision framework for founders deciding what makes the first launch and what waits for version two.
Ready to talk?
Do you really need to build all of this?
Most MVPs are much larger than they need to be. The faster you learn, the faster you discover what matters.